ITB China News 2024

Business
in Shanghai

A hub of international
networking and connections

Scroll to read the Day 3 edition 📰

ITB China 2024: The place for international business

Good morning everyone and welcome to the last day at ITB China 2024! We've had two days full of meetings, networking, and conferences, but now is no time to lose steam as there is another day of opportunities ahead. Is there a destination you'd like to learn more about? A buyer you've been looking to…

Berlin “a gateway to central Europe”

VisitBerlin is presenting at ITB China this year and for Ralf Ostendorf, Director Market Management & Media Relations for Asia, North America, Australia and the Middle East, this physical presence in China is essential: "For us it's really important to showcase the world of Berlin to the Chinese market, and to do whatever we can…

Egypt enhances travel experiences for Chinese visitors

Egypt is experiencing a significant increase in Chinese tourists, crucial for its tourism industry and economy. To cater to this growing market, Egypt has introduced visa-on-arrival, innovative initiatives, and substantial infrastructure investments. 2023 saw a record 14.906 million visitors, with 8% growth expected in 2024. Liberalisation reforms are attracting new investments, while a high-speed train…

Gazing into the future of the travel sector in China

ITB China News spoke with Aaron Goldring, Senior Economist, Tourism Economics, in an exclusive interview about the future of the travel sector as a whole in China. He began by discussing Chinese outbound travel, which restarted in 2023. Given the attractiveness and size of this market, different stakeholders in the travel industry are keeping a…

Türkiye presents a blend of cultural heritage and MICE tourism at ITB China 2024

Türkiye, a global tourism hotspot, offers a wealth of cultural and MICE tourism experiences. With 21 UNESCO World Heritage sites and 82 on the Tentative List, Türkiye has always attracted heritage enthusiasts. Notable sites include Karahantepe, a key Neolithic site in Şanlıurfa. The country also excels in museology, illuminating archaeological sites like Ephesus and Hierapolis…

Istanbul targets MICE tourism at ITB China 2024

>@Hélène, stp mettre Turkiye en haut de la page image ici : https://drive.google.com/file/d/12ga_tqmTYbrpTpL9456Lm_fZButgr7YN/view?usp=sharing Istanbul has become an important MICE destination on the world stage in recent years. Combining East and West, Asia and Europe, tradition and innovation, Istanbul is a capital of culture, civilisation and business. The Istanbul Convention & Visitors Bureau – ICVB is…

The historic treasures and striking landscapes of Veneto

Celebrating this year Marco Polo, Venice may be its centrepiece, but the Italian region of Veneto has many other cultural wonders and outdoor experiences to offer ADVERTORIAL With its 9 UNESCO World Heritage sites encompasing rich history and breathtaking nature, Veneto, the land of Venice, is among Italy's most visited regions. Venice, one of the…