Istanbul targets MICE tourism at ITB China 2024

>@Hélène, stp mettre Turkiye en haut de la page

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Istanbul has become an important MICE destination on the world stage in recent years. Combining East and West, Asia and Europe, tradition and innovation, Istanbul is a capital of culture, civilisation and business.

The Istanbul Convention & Visitors Bureau – ICVB is a non-profit destination marketing organisation working as a branch of Tourism Development & Education Foundation – TUGEV. ICVB’s main goal is to represent Istanbul around the world and to seek international associations and corporations planning to hold high-profile international congresses and events. ICVB members include the leading corporations and associations involved in tourism and MICE industries.

There are four different congress/meeting areas in Istanbul: the Congress Valley, Anatolian Side, Golden Horn, and Airport Area. There are seven congress centres and three exhibition centres, all of which have a simultaneous total event capacity of 30,000 maximum. One of the biggest advantages of Istanbul as a MICE destination is that the city and congress centres have the infrastructure and state-of-the-art technology to serve all kinds of events.

Stand D17

伊斯坦布尔在2024 ITB China瞄准会奖旅游市场

近年来，伊斯坦布尔已成为全球重要的MICE会奖（会议、奖励旅游、大型会议和展览）目的地。融合东西方、横跨亚欧大陆，传统与创新交汇的伊斯坦布尔正崛起为文化、文明与商业交融的首都。

伊斯坦布尔会展和旅游局（ICVB）是一个非营利性的目的地营销组织，作为该国旅游发展与教育基金会（TUGEV）的分支机构运作。ICVB的主要目标是代表伊斯坦布尔在全球范围内推广，并吸引计划举办高规格国际会议和活动的国际协会和企业。ICVB的成员包括众多旅游和会奖行业的领先企业和协会组织。

伊斯坦布尔有四个不同的会议/会展区：会议谷、安纳托利亚片区、金角湾和机场区。当地有七个会议中心和三个展览中心，可同时容纳30,000人举办活动。伊斯坦布尔作为会奖目的地的一个重要优势在于，该市及其会议中心拥有能够服务各种活动类型的基础设施和先进技术。