Latvia celebrates Liepāja as the European Capital of Culture 2027

Cultural aficionados and curious travellers will head to Liepaja in Latvia to discover the European Capital of Culture 2027. On 10 May, 2022, Liepāja in Latvia was named the European Capital of Culture 2027 following a competition between three Latvian cities - Liepāja, Valmiera and Daugavpils. The jury was composed of ten experts selected by…

🌍 Episode 19# Visit Finland

In this episode of the ITB News Podcast we will talk with Kristiina Hietasaari, Senior Director at Visit Finland about Finland's unique position as the world's happiest country and its influence on the nation's tourism strategy. She sheds light on how Finland's lesser-known status in the global market is counterbalanced by its impressive record in…

How Slovenia is using NFTs to showcase Julian Alps and help endangered species 

The Slovenian Tourist Board (STB), in partnership with The Julian Alps Association, has presented the country's first-ever tourism promotional activity featuring NFT and blockchain technology

Wego partners with Spain Tourism to provide customized experiences for MENA travellers

Wego, the largest online travel marketplace in the Middle East and North Africa (MENA), offers travellers an unforgettable experience in Spain this summer.

One in five Gen Z travellers plan a "soul-searching" trip this summer while others stick to staycations

Gen Z travellers in America are planning to "soul-search" on holiday while others reimagine summer through road trips and staycations as inflation impacts the majority of travel plans Gen Z travellers may have more fun than everyone else this summer, with one in five saying they plan to find themselves by splurging on a "soul-searching"…

Oceania Cruises' new Vista ship redefines luxury travel

This extraordinary vessel, Vista, has made a resplendent debut with its stunning design, impeccable service, and exceptional onboard experiences

Austria intensifies cycling campaign in 2023 by focusing on gravel bike

Austria's national office of tourism Österreich Werbung has centred its marketing campaign around cycling for a fifth year While integrating the campaign into its year-round communication "the Austrian Way", ÖW also targets for the first time users of gravel biking. Earlier this year, Austria's national tourism organisation Österreich Werbung (ÖW) launched its cycling campaign for…

ITB China 2023 opens media registration for live event in September

Leading B2B travel trade show ITB China is making a comeback as a live event from 12 - 14 September

Overseas Adventure Travel launches Travelflix pioneering video portal

Transforming the travel industry with its new AI-driven video platform, Overseas Adventure Travel aims to deliver a comprehensive library of travel and adventure experiences

Latvia's Riga to celebrate 150th anniversary of the XXVII Nationwide Latvian Song and XVII Dance Festival

Latvia's capital Riga will come alive from June 30 to July 9 to the sound of its unique Song Festival, which is in its 150th anniversary.

Limoges expands its accommodation offering in 2023

Located in the French region of Nouvelle-Aquitaine, Limoges - the French city famous for its porcelain - is expanding its range of accommodation with some attractive new establishments

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