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RETHINKING TOURISM AT THE ITB BERLIN NOW CONVENTION

More than 200 leading international speakers representing airlines, the hotel and cruise industries as well as organisers will talk about the future of the tourism industry at the ITB Berlin NOW Convention.

From March 9-12, under this year’s heading “Rethink, Regenerate, Restart – Tourism for a Better Normal”, speakers from the international travel industry will be having their say. 

Among the more than 30 CEOs that will present are Luuc Elzinga, CEO of Tiqets; Ed Bastian, CEO of Delta Air Lines; Travis Pittmann, co-founder and CEO of TourRadar; Merja Taipaleenmäki, CEO of Citynomadi; Jan Sadowsky, CEO of Green Tiny Houses; and Brad Weber, President and CEO of Gray Line Wordwide.

The global travel industry’s largest think tank is also attracting leading opinion-formers and visionary minds to its virtual edition. In this challenging year, the programme of the ITB Berlin NOW Convention features experienced industry figures who will discuss their views on the industry’s future with participants in the event.

Visitors to the virtual edition can choose between sessions on key topics such as destinations, sustainable travel, marketing and travel sales and will benefit from wide-ranging and constructive input on the latest developments in the travel industry.

The ITB Sustainability Track, which this year replaces the ITB CSR-in-Tourism Day, takes place on Friday, March 12.

The agenda will focus entirely on sustainable travel, climate protection and social responsibility. Roger Dow, President & CEO of USTravel, will look at the potential future impact of the US government’s new climate policies and on the recovery and transformation of the travel industry. 

For exhibitors, trade visitors and the media, participation in the ITB Berlin NOW Convention is included in the price of a ticket. Full details of the programme of the ITB Berlin NOW Convention are available online.

PHOTO: Ed Bastian, CEO of Delta Air Lines – one of the thought leaders speaking at th ITB Berlin NOW Convention.

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