MICHELIN GUIDE 2023 INTRODUCES TOP EATERIES AND RESTAURANTS IN NORTHEAST THAILAND FOR THE FIRST TIME

The fifth edition of the Michelin Guide Thailand will, for the first time, include the Northeastern part of the country, known as Isan – a region known for producing some of the country’s most popular dishes.

In the 2023 Michelin Guide Thailand, the Isan region will be represented by the four key cities of Nakhon Ratchasima, Ubon Ratchathani, Udon Thani, and Khon Kaen – in addition to Bangkok, Phra Nakhon Si Ayutthaya, Chiang Mai, Phuket, and Phang-nga. These four cities have been selected to represent the Northeast region’s distinctive and flavourful cuisine, as well as its remarkable natural and cultural heritage.

Isan is one of Thailand’s food hubs. Some of the country’s most famous dishes, such as som tam (papaya salad), larb (generally a combination of minced meat and flavouring herbs) and sour bamboo shoot soup originate from this Northeastern region.

From the first Thailand edition of Michelin Guide, launched in 2018, to the latest edition, coverage of the country’s foodie destinations has grown with the number of eateries featured increasing from 126 to 361. The number of Michelin-starred eateries has risen from 17 to 32, and the number of Bib Gourmand-awarded establishments have grown from 35 to 133.

Mr. Yuthasak Supasorn, the Governor of the Tourism Authority of Thailand said: “The publication of The Michelin Guide Thailand over the last five years has been a valuable element in the promotion of Thailand as an international gastronomic destination. It is also proving instrumental in promoting sustainable gastronomy tourism, in line with the government’s Bio-Circular-Green or BCG Economy Model. We are of course very excited to be nearing the launch of the sixth edition of the guide.”

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