February 26, 2024

Americas and the Caribbean at ITB Berlin 2024

The Americas and the Caribbean are back with a strong presence at ITB Berlin this year following a year of growth in tourism across the board. Destinations from these regions will be showcasing a diverse and vibrant representation of tourism offerings for visitors to ITB Berlin 2024. Hall 3.1 will highlight North America’s offerings, with the USA accompanied by a number of co-exhibitors, and Canada drawing attention to their unique travel experiences and destinations.

For the first time, Dominica and the Cayman Islands are making a mark with their own stands in Hall 22a, showcasing their rich culture and natural beauty. Guadeloupe, a gem from the French Caribbean, is making a notable return, enriching the Caribbean’s representation a the show with its unique blend of French and Caribbean cultures.

Both Mexico and Belize have expanded their presence at ITB Berlin this year and are occupying larger spaces in Hall 22b, demonstrating their commitment to attracting a global audience. Meanwhile, Halls 23a and 23b will serve as a showcase for South American countries including Chile, Peru, Brazil, and Venezuela, highlighting their diverse landscapes, rich histories, and cultural offerings.

Halls 3.1a, 22 & 23

Photo: © Messe Berlin GmbH