ITB Berlin News: categorie

REGIONAL SPOTLIGHT

ITB BERLIN NEWS — REGIONAL SPOTLIGHTThe Official Information Source about Tourism & Travel Industry News
Dailynews

Bayern Tourismus Marketing takes on management role

Over the past year, Bayern Tourismus Marketing GmbH (BayTM) has evolved from a state-wide marketing organisation into a management organisation.  Bavaria Tourism celebrated its 20th anniversary in 2020. It was formed in…
Dailynews

Saxony – Official Culture Destination, ITB Berlin NOW 2021… and rightly so

Exclusive Interview: Barbara Klepsch, Minister of State for Culture and Tourism – Saxony 2020 was a difficult year for tourism due to the Covid-19 pandemic. But throughout the year, Saxony has taken…
Dailynews

Europe: more resilience than the rest of the world in 2020

The European Union played a positive role in 2020 for European internal tourism as it fostered the reopening of all internal borders over the summer, helping Europe limit its decline In 2020,…
Dailynews

NTO Montenegro launches new global campaign

Featured article “Nature & Me” puts the natural environment first in a digital world The National Tourism Organisation of Montenegro (NTO Montenegro) has launched a new global campaign to showcase the natural…
Dailynews

Slow down and discover the unexpected in Lithuania

Featured article Where uncrowded villages and pristine nature abound, Lithuania is a perfect choice for post-pandemic holidays  In a time when circumstances have deprived most travellers of real, natural experiences, Lithuania has a…
Dailynews

Rebranding Serbia as a prime tourist destination

Exclusive Interview: Marija Labović, CEO, National Tourism Organisation, Serbia Last year was very difficult for the global tourism industry, including of course for Serbia. But just how did they weather through? We…
Dailynews

Mallorca selected for international honours

Mallorca is at ITB Berlin NOW presenting its strategy and measures that establish the island as a reliable, safe and sustainable travel destination. The Spanish island is represented by the Fundación Mallorca…
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Timeless experiences in North Macedonia

Dreaming of a safe place close to nature for a holiday? North Macedonia offers everything travellers need to restore their faith in a better world and to be at peace. Endless green…
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Galicia 2021-22: Celebrating the Way of St James

This year, reaching the end of the Way of Saint James in Galicia has a double reward. In addition to the satisfaction of completing the first European Cultural Itinerary and sharing this…
Dailynews

2021, the year for a slow adventure in Serbia

“We feel that tourists will generally look this year for nature-linked destinations. As Serbia’s offers infinite possibilities linked to nature, we adopted slow adventure as a theme for 2021,” explains Marija Labovic,…
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Face-to-face with Saxony: Official Culture Destination ITB Berlin NOW 2021

Exclusive Interview: Veronika Hiebl, Managing Director – Saxony Tourism (Tourismus Marketing Gesellschaft Sachsen) This year, Saxony is ITB’s first Official Culture Destination, and will be the Official Partner Country of ITB Berlin 2022.…
Dailynews

Pacific destinations unlikely to bounce back before 2022

More than ever, Oceania seemed like a beautiful but very distant dream in 2020.  It turned into the most isolated continent in the world as countries closed their doors to all foreign…
Dailynews

Western Australia secures funding for regional tourism organisations

Although the State of Western Australia is unlikely to see a return of foreign travellers in 2021, the State government has confirmed funding for its five regional tourism organisations. They will receive…
Dailynews

New kayak tour in Rotorua’s Waimangu volcanic valley

One of Rotorua’s oldest tourism attractions has joined one of its newest tourism operators to launch a unique new experience – the Steaming Cliffs kayak tour at Waimangu Volcanic Valley in New…
Dailynews

Aussie Specialist Program under spotlight @ ITB Berlin NOW

The Aussie Specialist Program is Tourism Australia’s global online training program, delivered in partnership with all eight state and territory tourism organisations to provide frontline travel sellers from around the globe with…
Dailynews

Care Fiji Commitment Programme runs until borders reopen

Since October, Tourism Fiji has been implementing its “Care Fiji Commitment” programme which is designed to reassure travellers that Fiji is a safe destination to visit on their next holiday. The initiative…
Dailynews

Culture helps Saxony retain its appeal… even in crisis times

With its wealth of cultural attractions and outstanding landscapes, tourism in Saxony showed stronger resilience than many other destinations in 2020, despite the pandemic. With over 20.7m overnight stays (up 3.7%) and…
Dailynews

Saxony, Germany’s number 1 cultural destination 

Saxony has good reason to be the Official Culture Destination of ITB Berlin NOW 2021. It is a land of outstanding art and culture, of vibrant manufacturing history and of lengendary castles:…
Dailynews

Finding happiness in Saxony, land of castles

Saxony could be described as the «Land of Castles”, with its hundreds of castles and palaces ready to welcome visitors. Travellers dreaming of a fairy-tale castle should head to Moritzburg Castle. Set…
Dailynews

Saxony shines with UNESCO World Heritage sites

Two UNESCO World Heritage sites – “Mining Region” and “Muskau Park”, confirm Saxony’s reputation as a leading cultural destination in Germany, and indeed the world. One park spanning two countries North of…