ITB Berlin News: categorie

EUROPE

Tourism news from Europe. Find all the trade news for the travel sector in Europe.
Dailynews

Poland continues to attract large numbers of German visitors

Germany remains a top market for Poland says Marcin Plachno, head of the Polish National Tourism Office in Berlin. Leisure, sports, soft adventure, and city breaks are the main drivers attracting German…
Dailynews

EU Smart Tourism at ITB Berlin 2025: Torino and Benidorm in Focus

With ITB Berlin just around the corner, Torino and Benidorm, winners of the European Capital and Green Pioneer of Smart Tourism competitions, are set to present their smart and sustainable tourism approaches. …
Dailynews

Sky Tour’s tailored travel experiences in Albania

Sky Tour is an award-winning tour operator specialised in groups, particularly for the Balkan region. They manage all aspects of ground handling for multi-destination tour series, leisure groups, incentives, etc. They aim…
Dailynews

From Albania to the World: Elite Travel Group at ITB Berlin

Elite Travel Group is presenting its wide variety of services at ITB Berlin this year, ranging from roadtrips, luxury solutions and MICE services to sun and beach packages and self-drive tours. The…
Dailynews

Building a greener future: How AOTE is transforming Albanian tourism

AOTE (Albanian Organisation of Tourism and Travel Enterprises) is a non-governmental organisation dedicated to promoting sustainable tourism practices that preserve natural landscapes, support local communities, and reduce the negative impacts of tourism…
Dailynews

Europe shines at ITB Berlin 2025

Europe is in the spotlight at ITB Berlin 2025 thanks not only to Albania, this year’s Official Host Country, but also to the outstanding presence of the region as a whole. Albania…
Dailynews

Europe tourist arrivals surpassed 2019 numbers in 2024

With 747 million international arrivals in 2024, Europe exceeded pre-pandemic numbers by 1%. All the sub-regions recorded growth albeit Central and Eastern Europe suffered from the lingering effects of geopolitical conflicts in…
Dailynews

Poland showcases leadership and gastronomy at ITB Berlin 2025

Poland is stepping into the spotlight at ITB Berlin 2025, showcasing both its rich culinary heritage as well as its current presidency of the Council of the European Union. During its presidency,…
Dailynews

Serbia highlights nature and authentic experiences at ITB Berlin 2025

ITB Berlin News caught up with Marija Labovic, Acting Director of the National Tourism Organisation of Serbia, to explore the destination’s main focus at this year’s event: its stunning natural treasures. After…
Dailynews

Moldova: Wine, nature and culture await

With its diverse range of experiences—from wine routes to ecotourism and adventure sports—Moldova is emerging as a must-visit destination in Eastern Europe. Here at ITB Berlin this year, Moldova is presenting its…
Dailynews

Exploring beyond Riga: Latvia’s diverse tourism offering at ITB Berlin 2025

ITB Berlin News caught up with Linda Ziediņa-Ērgle, Head of the Tourism Export Services Department at the Investment and Development Agency of Latvia (LIAA), to discuss the destination’s priorities at this year’s…
Dailynews

“There has never been a better time to visit Armenia”

Tourism is an important part of the Armenian economy, and a priority for the country currently undergoing a tourism renaissance ITB Berlin News spoke with Gevorg Papoyan, Minister of Economy of the…
Dailynews

Serbian tourism expected to take a “quantum leap” with EXPO 2027

ITB Berlin News spoke with Marija Labovic, Acting Director of the National Tourism Organisation of Serbia, about how the country’s tourism efforts are paying off and Serbia’s preparations for EXPO 2027. How…
Dailynews

Italy unveils diverse regional attractions at ITB Berlin 2024

ADVERTORIAL Europe is Italy’s largest tourism source market. In 2022, Italy recorded 37 million European visitors of a total of 55.09 million international visitors—a market share of 67,3%. In 2023, Italy’s international…
Dailynews

Italy’s “recognised magnificence” on full display at ITB Berlin 2023

The Italian National Tourism Board (ENIT) is developing new and sustainable ways of experiencing travel ENIT’s new CEO Ivana Jelinic discusses what makes Italy’s multifaceted tourism offering so appealing in an exclusive…
Dailynews

Experience Georgia’s Infinite Hospitality at ITB Berlin

Georgia, the ITB Berlin 2023 host country, is presenting a wealth of activities and attractions at the world’s leading travel trade show ADVERTORIAL Under the slogan ‘Infinite Hospitality’, Georgia is taking centre…
Dailynews

Megobari Tours Georgia makes travel experience like ‘visiting friends’

Megobari Tours Georgia is a tour operator offering exclusive tours in Georgia. “We feel excited to present Georgian travel experiences at ITB Berlin 2023,” says Mikheili Kalmakhelidze, Founder & CEO. “We deliver…
Dailynews

Georgia Lopota Lake Resort & Spa shows best of Georgian hospitality

Lopota Lake Resort & Spa is located in the Kakheti region, on Lopota Lake, which is surrounded by the picturesque Caucasus Mountains. Opened in 2008, the family-run 5 star resort consists of…
Dailynews

Georgia Adventure Club offers wide rage of sports and wilderness packages at ITB Berlin 2023

The Georgia Adventure Club, based in Tbilisi, is one of the fastest developing travel companies in the country. They have been organising trips in the Caucasus region for over 15 years and…
Dailynews

Daki Travel delivers high-quality and authentic experiences at ITB Berlin 2023

Daki Travel, a travel agency based in Georgia, specialises in inbound and outbound tours and services. The agency aims to provide high-quality services and authentic experiences that educate and enrich travellers’ lives.…