Greece is eying the 2021 season with confidence. “We are more than optimistic. We are ready to welcome international travellers,” Greece’s Minister of Tourism, Harry Theoharis said in a press conference at ITB Berlin NOW yesterday.
The minister explained why Greece is confident about the summer season. “Our ambition is to be sure that Greece does all it can to guarantee health safety. Greece will not stop people from coming. They will just need to test negative to covid, even if not vaccinated,” said the Minister.
New national health protocols are being tested in April and will be implemented from May. They should be accompanied by the lifting of travel restrictions as the vaccination continues to roll out. “We see the end of this dark time,” promised Harry Theoharis.
Asked about which markets should see a quickest rebound, the Minister is clear: “It will depend very much how a vaccination campaign is rolled out. For example we see demand picking from the UK as vaccination gains strength.”
Greece will lure European travellers with a new ad campaign, “All you want is Greece”, due to come out prior to the summer season.
Photo: Harry Theoharis, Greek Minister of Tourism
(Photo: ©Cleverdis/LCitrinot)
