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2025 D3 NEWS

ITB China 2025: Unique opportunities for meetings and networking

May 28, 2025 Read: 2 min.
Good morning and welcome to the last day of ITB China 2025! What a ride it's been! For the largest edition to date, the last two days have been full of energy and momentum, from insightful conference sessions to business matchmaking and a full show floor. The future of travel is being built right here…
2025 D3 EXCLUSIVE INTERVIEW

EgyptAir’s next chapter: A focus on China

May 28, 2025 Read: 3 min.
EgyptAir, the Official Partner Airline of ITB China 2025, is expanding its network to meet the rising demand for travel between Egypt and China In this exclusive interview, ITB China News spoke with Mr Khaled Fouad, EgyptAir General Manager China, about the airline's participation at the show this year and its overall strategy for China…
2025 D3 EUROPE REGIONAL SPOTLIGHT

Spain at ITB China 2025: Slow tourism and hidden gems

May 28, 2025 Read: < 1 min.
ITB China News sat down with María Llinares, Tourism Counsellor at the Spanish Embassy in Beijing, to discuss Spain’s vibrant showcase at ITB China 2025 and its renewed focus on sustainable, authentic experiences for Chinese travellers. What are the highlights of Spain’s showcase at ITB China this year?We’re excited to welcome 18 Spanish exhibitors, including…
2025 D3 EUROPE REGIONAL SPOTLIGHT

“It’s about creating mutual understanding”

May 28, 2025 Read: 2 min.
ITB China News caught up with ENIT President Alessandra Priante as she outlined Italy's aim to attract more Chinese tourism throughout the country, as well as her vision for the future. How important is the Chinese market for Italy? China is absolutely crucial for Italy. We have to bear in mind that for long-haul Asian…
2025 D3 EUROPE REGIONAL SPOTLIGHT

马耳他发力中国定制游市场 航空扩容激活地中海新体验

May 28, 2025 Read: < 1 min.
随着中国出境游市场向个性化、深度化转型，地中海岛国马耳他正加速布局定制旅游赛道，吸引力持续上升。2024年第三季度以来，中国赴马耳他游客咨询量同比增长逾15%，社交媒体热度显著攀升。 为响应市场需求，多家航空公司加速扩展马耳他航线布局：卡塔尔航空将于2025年7月起重启多哈—马耳他直飞航班（每周四班），阿联酋航空、波兰航空等也同步优化联程中转服务。马耳他旅游局CEO卡洛·米卡列夫表示：“航空网络扩容是我们开拓中国市场的关键一步，预计2026年中国游客将实现大幅增长。” 马耳他旅游局大中华区市场经理武笑龙补充：“我们正打造‘虽小却充满活力’的目的地形象，聚焦慢游、文化体验、航空+邮轮等复合型产品，迎接中国游客探索独特地中海风情。” 展台 C02