ITB Berlin News:

TRADE TALK

Dailynews

ITB Berlin gives “a comprehensive overview of the current state of the industry”

ITB Berlin News spoke with Sandra Hofherr, Product Manager for Scandinavia and the Azores at German tour operator Wolters Rundreisen GmbH, about how the importance of ITB Berlin for the industry and…
Dailynews

“Germans continue to have a strong desire to travel”

In an exclusive interview with ITB Berlin News, Norbert Fiebig, President of the German travel association, Deutscher Reiseverband (DRV), talks German market travel trends and affirms that his fellow nationals have maintained…
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Travel is back, but not the same as before

Philippe Garnier, Founder of WPW Performance Consulting, encourages the travel industry to stop comparing itself to 2019 WPW Performance Consulting specialises in hotel distribution, luxury sales and travel technology. Prior To WPW…
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“Data is massive and growing exponentially”

According to Goran Mrvoš, CEO of INFOSIT, technology and digital solutions in travel and tourism have played a major role in the success of the industry over the last decades, and will help…
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The world has been waiting for the return of Chinese travellers

ITB Berlin News speaks with Ray Chen, CEO of Accommodation Business at Trip.com Group and member of the ITB Buyers Circle, in an exclusive interview. He describes how travellers’ behaviour has changed…
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Luxury is being defined by exclusive experiences

Steffen Boehnke, Director airtours, TUI Deutschland, and ITB Buyers Circle member, explains how exclusivity and luxury are on the rise He discusses what kind of luxury products are the most appealing and…
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Culture, health and conquering North America: the future of spa towns 

Ancient thermal towns have helped shape the tourism industry as we know it today. Now, wellbeing and medical tourism trends are making spa towns more relevant than ever Simone Zagrodnik, Executive Director…
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German Travel Association DRV reveals top destinations and trends

The umbrella association for Germany’s travel industry tells ITB Berlin News about recent changes to the tourism sector in an exclusive interview. “Travel is back! The 2022 summer season is proof of…
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Marketing expert Tony Lübeck identifies biggest opportunities for Sweden’s tourism industry

The ITB Buyers’ Circle Member and Product and marketing manager at Lime Travel tells ITB Berlin News what he is looking for from exhibitors on the trade show floor this year. Well…
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Aiming for US$1bn: Intrepid group announces major strategic partnership

Intrepid Travel has announced a strategic partnership with French-based investment company Genairgy. The latter has secured a minority equity stake in Intrepid’s global business, which is set to help Intrepid to accelerate…
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From the Middle East to the world

  Mohamad Navabi is a travel Consultant and Marketing agent at Nika Tour and Travel agency, based in Teheran, Iran, present at ITB Berlin NOW in the Buyers’ Circle. We asked him…
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Health travel @ ITB Berlin NOW

A leading international consultant gives feedback on this year’s event Medical and wellness tourism are sectors that still have huge potential, and keeping up with current trends is essential to success in…
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Pakistan’s Urdam Tours: a positive outlook for the future 

4     Muhammad Asghar Shaheen is Founder, Director & CEO of Urdam Tours & Travel (Pvt) Ltd, in Lahore, Pakistan. We asked him what he is hoping to achieve at this…
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Back in the high life again…

Michael Nachbaur, CEO of High Life Reisen and Nachbaur Reisen, Austria, is participating in ITB Berlin NOW, saying despite the fact the show is “virtual”, it’s more important than ever to be…
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Out of Africa

    The founder of South Africa-based Pearls of Africa gives his tips and ideas for navigating ITB Berlin NOW German-born Michael Frauen is CEO of The Pearls of Africa – a…
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The future of Asian travel distribution

    Exclusive interview: Deep Kalra, CEO – MakeMytrip In an today’s ITB Berlin NOW CEO Interview, Deep Kalra, CEO of MakeMytrip will be talking about “The Future of Asian Travel Distribution”.…
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ITB Berlin NOW – More important than ever

Studiosus is the European market leader in the cultural tours segment, and every year, company COO, Peter Strub, is present at ITB Berlin. We asked him why the show is so important…
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An exclusive club for top travel industry buyers

The ITB Buyers Circle is an established feature of ITB Berlin, having been launched in 2012.  An exclusive meeting place for leading buyers from the global travel industry, every year the 1,000…
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ITB Berlin NOW – a strategic stepping stone

Frank Straka is an “old hand” at ITB Berlin events; as a sales and marketing professional with more than 20 years of experience in tourism, working in the fields of short trips,…