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REGIONAL SPOTLIGHT

ITB BERLIN NEWS — REGIONAL SPOTLIGHTThe Official Information Source about Tourism & Travel Industry News
Dailynews

Oman offers rare chance to connect with authentic Arab world

Aryaf Jibreen Tourism is showcasing the magic of Oman at ITB Berlin 2023 with its diverse landscapes, rich history and vibrant culture. The captivating destination is known for its natural beauty including…
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Malaysia warms travellers’ souls at ITB Berlin 2023 with hospitality and world class experiences

H.E. Datuk Mohd Zamri bin Mat Zain, Deputy Secretary General (Tourism), Ministry of Tourism, Arts & Culture (MOTAC), talks about the return of Malaysia to the international tourism stage in an exclusive…
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Taiwan brings traditional tea culture to ITB Berlin while meeting the European travel industry

Taiwan is back at ITB Berlin with more than 10 representatives, including travel agencies, airlines and cultural exhibitions. The Taiwan Tourism Bureau invited the country’s renowned artist Lee Wen-Cheng to help design…
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Indonesia focuses on quality over quantity with innovative tourism packages

The archipelago is highlighting five super-priority tourism destinations for international visitors including Lake Toba, Borobudur and Likupang beach. Indonesia’s minister of tourism and creative economy, H.E. Sandiaga Uno speaks to ITB Berlin…
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Thailand to expand European market reach at ITB Berlin 2023

The Tourism Authority of Thailand is presenting its new campaign “Visit Thailand Year 2023: Amazing New Chapters”. With a delegation of 70 Thai tourism companies, the country has made creating a more…
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The Korean Tourist Organization has exciting news for those travelling to Korea

KTO is presenting 24 companies including local travel agencies, local government and regional tourism organisations at ITB Berlin 2023 Korea is promoting the country’s “100 K-Culture Tourism Events” to entice more visitors…
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Japan links World Heritage Sites with iconic cherry-blossom trees 

The best of Japan’s tourism is once again on show at ITB Berlin with a unique project. World Heritage Japan is connecting 16 World Heritage sites via a trail through the country’s…
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Korea’s green assets and natural parks on display at ITB Berlin 2023

ADVERTORIAL South Korea is a perfect holiday spot for travellers looking for outdoor and nature activities. Demand for holidays away from crowded cities and tourism hotspots has continued to rise, as travellers…
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Sarawak makes strong impact at ITB Berlin

The Malaysian state of Sarawak is at the world’s biggest travel trade show with its own stand-alone pavilion ADVERTORIAL Visitors to the stand can learn about the state’s environmental efforts and discover…
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Terengganu eager to attract European visitors to its less explored shores

ADVERTORIAL The state on Malaysia’s East coast is showcasing a wide range of tourism products at ITB Berlin through its campaign Beautiful Terengganu, from its stunning islands and beaches to its rich…
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Taiwan brings traditional tea culture to ITB Berlin

1/4 extract FROM FA +QR CODE The Taiwan Tourism Bureau invited the country’s renowned artist Lee Wen-Cheng to help design the ITB Taiwan Pavilion as a hospitable and warm Taiwanese tea house.…
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Sabah seduces travellers with natural landmarks

ITB Berlin News speaks with Datuk Christina Liew, Minister of Tourism, Culture and Environment for Sabah in an exclusive interview about beaches, cruise tourism and conservation efforts. What are you presenting at…
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Bavarian way of life turns heads at ITB Berlin

Dozens of Bavarian partners are showcasing their latest tourism products in partnership with Bayern Tourismus Marketing at ITB Berlin 2023. Bayern, the state of Bavaria, is back at world’s biggest travel trade show…
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Tauber Valley: Enjoy cycling, culture and culinary delights

The Tauber Valley region offers a lot, from hiking paths to vineyards, from local cuisine to culture and medieval history. But one of the most important activities is cycling, as the area…
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Italy’s “recognised magnificence” on full display at ITB Berlin 2023

The Italian National Tourism Board (ENIT) is developing new and sustainable ways of experiencing travel ENIT’s new CEO Ivana Jelinic discusses what makes Italy’s multifaceted tourism offering so appealing in an exclusive…
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Vanuatu offers unique wellness package taking travel back to its banyan tree roots

Vanuatu’s tourism industry has signed a pledge with visitors and local communities to promote respect and keep each other safe The island nation promises to support and protect local communities while also…
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New campaign “Splendid Selangor, Take Me Anywhere!” looks to impress international tourists

The State of Selangor in Peninsular Malaysia is back at ITB Berlinhighlighting its natural heritage ADVERTORIAL The Honourable Hee Loy Sian, the EXCO of Tourism and Environment State of Selangor, Malaysia, describes…
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Georgia at the centre of the world’s tourism stage

All eyes are on Georgia, the official host country of ITB Berlin 2023. After kicking off the official ITB opening press conference at the Palais am Funkturm and hosting the festive opening…
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Experience Georgia’s Infinite Hospitality at ITB Berlin

Georgia, the ITB Berlin 2023 host country, is presenting a wealth of activities and attractions at the world’s leading travel trade show ADVERTORIAL Under the slogan ‘Infinite Hospitality’, Georgia is taking centre…
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Megobari Tours Georgia makes travel experience like ‘visiting friends’

Megobari Tours Georgia is a tour operator offering exclusive tours in Georgia. “We feel excited to present Georgian travel experiences at ITB Berlin 2023,” says Mikheili Kalmakhelidze, Founder & CEO. “We deliver…