Kyrgyz Republic: Nomadic heritage and natural wonders at the heart of the silk road
The Kyrgyz Republic is making a strong impression at ITB China 2025, presenting its breathtaking natural beauty and rich cultural heritage to the Chinese travel trade. Nestled in Central Asia, this land of pristine landscapes and warm hospitality offers a compelling mix of outdoor adventure and nomadic traditions.
With over 90% of the country covered by mountains, the Kyrgyz Republic is a paradise for trekking, hiking, and horseback riding. The alpine air, crystal-clear glacial lakes, and unspoiled nature create ideal conditions for active tourism year-round. Popular experiences include multi-day treks, scenic driving routes, and excursions to majestic waterfalls and remote valleys.
In addition to its natural wonders, the Kyrgyz Republic invites travellers to engage with its nomadic heritage. Visitors can stay in traditional yurts, participate in cultural rituals, and explore communities where age-old customs are still alive. This authentic connection to local life is a growing draw for international tour operators.
The country also lies along the legendary Great Silk Road. Historical routes wind through dramatic landscapes, linking ancient cities and going through sites referenced in centuries-old chronicles.
From jeep safaris and rafting to cultural discovery and wellness escapes, the Kyrgyz Republic offers a diverse portfolio of products that appeal to both adventure seekers and experience-driven travellers. The destination is rapidly gaining traction among travellers looking for something off the beaten path.