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2021 DAY 2 EXCLUSIVE INTERVIEW

The new face of Malaysian tourism

Mar 10, 2021 Read: 4 min.
Exclusive Interview: YB Dato’ Sri Hajah Nancy Shukri – Minister of Tourism, Arts and Culture, Malaysia Since March 2020, YB Dato’ Sri Hajah Nancy binti Shukri has held the role of Minister of Tourism, Arts and Culture in Malaysia. We asked her what she expects from this year’s ITB Berlin NOW. ITB is one of the…
2021 ASIA DAY 2 REGIONAL SPOTLIGHT

Asia set to bounce back from 2022

Mar 10, 2021 Read: 3 min.
While the continent registered the highest drop in tourist arrivals in 2020, provisional UNWTO figures indicate recovery should begin in the next year Of all the continents in the world, Asia reacted to the Covid crisis in 2020 by adopting the most radical measures, with many countries shutting down their borders to all foreign movements.…
2021 ASIA DAY 2 REGIONAL SPOTLIGHT

Rediscovering Sentosa, Singapore’s Holiday Island

Mar 10, 2021 Read: 2 min.
Sentosa Island has consistently rolled out limited-time novel experiences to attract locals back to the island, adding a new spin to the current island offerings. One of these experiences is the Fort Siloso Rediscovery Tour (Battle of Singapore Edition), which allows tour participants to explore the grounds of Fort Siloso, Singapore’s only preserved coastal fort,…
2021 ASIA DAY 2 REGIONAL SPOTLIGHT

Asiana Airlines – the five-star skyway to South Korea

Mar 10, 2021 Read: 2 min.
Founded in South Korea in 1988, Asiana Airlines has, for years, been a synonym of service and quality. Awarded a 5-star airline ranking, Asiana Airlines has also been nominated as the world's best airline. The airline's route network includes 21 countries and 64 cities worldwide. The fleet currently consists of 83 aircraft, six of which…
2021 ASIA DAY 2 REGIONAL SPOTLIGHT

Selangor – what strategy post Covid?

Mar 10, 2021 Read: 3 min.
Malaysia’s "most developed state" claims to lead the way with post-Covid tourism strategy The Malaysian state of Selangor has a number of wonderful attractions for visitors. But how has the state’s strategy changed in light of the Covid-19 crisis? We put the question to the Honourable Hee Loy Sian, Chairman of the Standing Committees of…
2021 ASIA DAY 2 REGIONAL SPOTLIGHT

Community-based tourism drives new interest in Sabah

Mar 10, 2021 Read: 2 min.
The Malaysian state of Sabah is back under the spotlight, as wild, untouched places increasingly appeal to travellers. We asked Noredah Othman General Manager, Sabah Tourism Board, to give us an update on the destination. Sabah’s Community Based Tourism (CBT) has been growing. This is timely, as Sabah receives a large number of return visitors,…
2021 ASIA DAY 2 REGIONAL SPOTLIGHT

Sarawak – the ultimate “bleisure” destination in SE Asia

Mar 10, 2021 Read: 2 min.
While Sarawak’s key internal destinations such as state capital Kuching, or Gunung Mulu National Park, are generally well known among travel professionals, this year at ITB Berlin NOW, one can discover the fascination region of Sibu. Sibu is the best place from which to explore Sarawak’s central region, to experience the unique culture, adventure, nature,…
2021 ASIA DAY 2 REGIONAL SPOTLIGHT

Tokyo steps out in 2021

Mar 10, 2021 Read: < 1 min.
Tokyo Convention and Visitors Bureau has painted a dynamic (but very safe) image of Tokyo in the “new normal”, in an ITB Berlin NOW press conference. A spokesperson for the convention bureau gave a virtual tour, outlining current hotel conditions, outdoor entertainment, nature, rich islands and the Tama area, to the west of Tokyo. From…
2021 ASIA DAY 2 REGIONAL SPOTLIGHT

Sri Lanka introduces the “bio bubble”

Mar 10, 2021 Read: < 1 min.
While all destinations puzzle over how to weigh-up whether to keep borders closed, quarantine, or open up to limited visits, Sri Lanka has come up with an alternative solution. This novel concept, launched on 21 January, allows tourists to travel the country in “bio bubbles,” or roving semi-isolated groups that let travellers sightsee without mixing…
2021 DAY 2 GERMAN REGION BAVARIA REGIONAL SPOTLIGHT

Tauber Valley: ENJOY THE culture and culinary delights

Mar 10, 2021 Read: < 1 min.
The Tauber Valley region offers a lot, from hiking paths to vineyards, from local cuisine to culture and medieval history; but cycling is a de facto strong point with some 2,200km of trails. One of Germany's most beautiful cycling routes is “Lovely Tauber Valley”: the Tauber Valley cycle path between Rothenburg ob der Tauber and…
2021 DAY 2 GERMAN REGION BAVARIA REGIONAL SPOTLIGHT

Bayern Tourismus Marketing takes on management role

Mar 10, 2021 Read: 2 min.
Over the past year, Bayern Tourismus Marketing GmbH (BayTM) has evolved from a state-wide marketing organisation into a management organisation.  Bavaria Tourism celebrated its 20th anniversary in 2020. It was formed in 2000 as an initiative of the Bavarian Ministry of Economic Affairs in response to growing national and international competition in tourism. Since then…
2021 DAY 2 NATURE TOURISM SPECIAL FEATURES

NTO Montenegro launches new global campaign

Mar 10, 2021 Read: 2 min.
Featured article "Nature & Me" puts the natural environment first in a digital world The National Tourism Organisation of Montenegro (NTO Montenegro) has launched a new global campaign to showcase the natural environment of the country, bringing to life the relationship between nature and people and showcasing its importance in a restrictive digital world. Inspiring…

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