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Dailynews
From craftsmanship to cuisine: Peru brings authentic experiences to ITB Berlin
María del Sol Velásquez García, Tourism Promotion Director at the Commission for the Promotion of Peru for Exports and Tourism (PROMPERU), explains the special Peruvian attractions in store for ITB Berlin attendees…
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Kenya: An adventure tourism playground
At ITB Berlin this year, Kenya is highlighting its thrilling adventure tourism. From soaring over the Maasai Mara in a hot air balloon to cycling through wildlife-filled parks, conquering mountains and desert…
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ITB Berlin 2025 opens with a bright vision for the future of travel
The ITB Berlin 2025 opening press conference on 3 March 2025 set the stage for what promises to be another dynamic edition of the leading travel trade show With fully booked halls…
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Jordan: A land of legendary trails
Visitors to ITB Berlin can discover Jordan’s famous hiking trails and adventure tourism at the show this year The Jordan Trail: A journey through time and nature Stretching over 675 kilometres from…
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Babylon Booking & Babylon Holiday: Reshaping the future of B2B travel
As ITB Berlin 2025 approaches, Babylon is gearing up to show visitors how its advanced B2B tools can help travel professionals stay competitive. In today’s evolving travel landscape, Babylon is empowering travel…
Dailynews
ITB Berlin 2025 provides the Home of Luxury with an iconic new location
The Palais am Funkturm welcomes the luxury travel segment Home of Luxury for the first time this year Built in 1956/57, the Palais am Funkturm remains one of the most iconic venues…
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ITB Berlin Convention 2025 sets the stage for industry transformation
The ITB Berlin Convention 2025 will take place from 4 to 6 March, offering a dynamic and forward-thinking programme under the theme “The Power of Transition Lives Here” With over 400 international…
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Ecuador highlights adventure, gastronomy and nature at ITB Berlin 2024
For Diego Andrade, Undersecretary of Promotion at the Ministry of Tourism Ecuador, ITB Berlin 2024 was the occasion to give the message that Ecuador is a safe destination and ideal for nature…
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ITB Berlin remains the undisputed leading trade show for professionals in the tourism industry
All signs pointed to success in 2024 as ITB Berlin continued to shape the future and once again underlined its role as the international platform for business, innovation and networking With nearly…
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TO DO Awards distinguished CSR initiatives in tourism at ITB Berlin
Three CSR and responsible tourism initiatives based in Africa, Asia and South America were distinguished with a “TO DO” Award at ITB Berlin 2024. The award ceremony of the TO DO Award…
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ITB Innovation Radar: A spotlight on industry visionaries
ITB Innovation Radar, which was first introduced during last year’s edition of ITB Berlin, offers an ideal platform for showcasing innovations capable of producing a sustainable impact on the future of the…
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Selangor showcased its array of unique experiences and over 100 events and festivals at ITB Berlin 2024
ITB Berlin News spoke with Azrul Shah Mohamad, the CEO of Tourism Selangor, about the Malaysian state’s wide range of experiences and events The state highlighted its original multi-segment offerings with the…
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ITB Chinese Night sets the stage for ITB China 2024
ITB Chinese Night was held on 6 March at the illustrious Solar Sky-Bar & Restaurant in Berlin, with shuttles taking attendees directly from ITB Berlin. The event was co-hosted by the China…
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Trip.com Group builds on its European foothold
ITB Berlin News sat down with Andy Washington, General Manager for Europe at Trip.com Group, to discuss the central role of Europe within the brand’s global expansion plans. What is Trip.com’s group’s main…
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South Africa: Tapping into new sustainable experiences
At a press conference hosted by South Africa Tourism during the first day of ITB Berlin, CEO Nombulelo Guliwe, and Kaula Nyilenda, Managing Executive of Tourism Development & Marketing at South African…
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At ITB Berlin, India promotes both tradition and modernity
India is highlighting not only its rich cultural heritage and stunning nature, but also its top-class infrastructure and the digitalisation of its tourism industry India organised both a press conference and a…
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Switch Asia to Green
ADVERTORIAL Sustainability best practices and challenges from Thailand, Bhutan, Laos and Kyrgyzstan will be presented at a special seminar jointly organised with PATA and Travelife supported by the EU Switch Asia programme at ITB Berlin…
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Malaysia’s authenticity of destinations on display at ITB Berlin
Dr Yasmeen Yasim, the Deputy Secretary-General (Tourism) at the Ministry of Tourism, Arts and Culture Malaysia, explains why nature and authenticity are the core of the Malaysian tourism strategy. You are present…
Dailynews
Sabah, Malaysia is balancing tourism and preservation at ITB Berlin 2024
Christina Liew, Minister of Tourism, Culture and Environment of Sabah, Malaysia, stresses that the State of Sabah is increasingly aware of the need to balance the development of tourism and the preservation…
Dailynews
Jordan’s push for cultural sustainability at ITB Berlin 2024
At Jordan’s presentation on Tuesday on the Lighthouse Stage in Hall 4.1, Hakim Tamimi Marino, Head of Adventure Tourism at the Jordan Tourism Board, explained that the country’s sustainability initiatives extend far…
